Index Insider: AI Drives Application Priorities, Which Drive Cloud Priorities

Friday, May 10, 2024

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Hello. This is Alex Bakker with what’s important in the IT and business services industry this week.

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Applications

We recently completed our ISG Market Lens study on cloud, and the first thing that stands out from the data is the similarity between the cloud migration priorities we tracked in this study and the application development priorities we tracked in December. The order of priority for application categories is nearly identical between the two studies – and, unsurprisingly, AI is at the top of both lists.

Data Watch

Priorities Align for Application Development and Cloud Migration

What You Need to Know

Over the last five years, cloud migration took priority, leading to a misalignment between application development priorities. Cloud migration priorities – often driven by the desire for cost savings – led to cloud consumption agreements that necessitated lift-and-shift migrations to hit minimum spend requirements. The migration failures in the last few years have spurred enterprises to embrace SaaS-first approaches.

Why would enterprises go SaaS-first instead of doing more extensive modernization prior to application migration? The strong alignment between the data in these two studies suggests that the application development effort being prioritized is actually the cloud migration itself.

So application development efforts have been concentrating on cloud migration. Why does that matter?

The critical detail comes from the top two lines of the chart: AI and data products and BI, analytics, ML and AI tools. Two years ago, neither of these categories was on the enterprise priority list, let alone at the top (with a huge margin over the third choice). That rapid rise has led organizations to plan to double their AI spend and double their number of AI-enabled applications.

This budget reprioritization means that anything not directly supporting AI is likely to be cost-optimized or reevaluated. Given most enterprises’ track record on cloud migration to date, it isn’t surprising to see them take up SaaS-first strategies to take pressure off development staff. With businesses prioritizing AI as much as they have, adopting a SaaS-first approach to lower-priority application categories keeps their limited development resources on AI.

The next question is, then, with so many resources and priorities going to support AI, what is it that the AI is supposed to do?

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About the author

Alex Bakker

Alex Bakker

Alex leads the Primary Research Team where he focuses on study design, panel research, and interview based research for ISG. In addition to leading the Primary Research practice at ISG, Alex also serves as the lead analyst on provider pursuit effectiveness, and helps IT service providers understand how they can improve performance in the competitive process. 
 
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